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Do you want to know about SEO? What is it? Why is it so important in today’s world of marketing? Well you can get all of these answers, right from this course.

Description

Search engine optimization – or commonly known as SEO – is a huge player these days in marketing. It helps ensure that your website can be found in search engines, which in turn can boost your traffic and also help you sell your products more conveniently.

Well, this course will help you learn exactly that and so much more.  First, you will be focused on what  SEO is and its different uses on different platforms. Following that, you will move onto learning about social bookmarking, its benefits and how to make it rain money using this method.

But wait there’s more, you will also learn how guest blogging works and how to make money with that as well. Finally, you will reach the section which lets you explore the world of keyword research, a highly sought after skill by many.

So what are you waiting for, get a move on and learn everything you need to know about SEO.

Who is this course for?

  • Individuals wanting to grow their business online
  • People wanting to know about SEO and how to make money with that

Entry Requirement:

  • This course is available to all learners, of all academic backgrounds.
  • Learners should be aged 16 or over to undertake the qualification.
  • Good understanding of English language, numeracy and ICT are required to attend this course.

Assessment:  

  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
  • Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam.

Certification:

  • After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24.
  • PDF certificate’s turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days.

Why choose us?

  • Affordable, engaging & high-quality e-learning study materials;
  • Tutorial videos/materials from the industry leading experts;
  • Study in a user-friendly, advanced online learning platform;
  • Efficient exam systems for the assessment and instant result;
  • The UK & internationally recognized accredited qualification;
  • Access to course content on mobile, tablet or desktop from anywhere anytime;
  • The benefit of applying for NUS Extra Discount Card;
  • 24/7 student support via email.

Career Path:

The Advanced Diploma in SEO course is a useful qualification to possess, and would be beneficial for the following careers:

  • Search Engine Marketing
  • Digital Marketer Marketing
  • SEO Manager
  • Entrepreneur
  • Bloggers
  • Marketing and Promotions Specialists
  • Marketing Professionals
  • Sales and Promotions Specialists
  • Digital marketer
  • SEO Specialist
  • Google analyst
  • SEO expert.

Course Curriculum

Introduction to SEO
What Is Search Engine Optimization? 01:00:00
Search Engines That Use SEO 01:00:00
Using SEO In Website Text 01:00:00
Using SEO For Google Ads 01:00:00
Using SEO For Article Marketing 01:00:00
Using SEO In Press Releases 00:30:00
Using Longtail Keywords 00:30:00
Using Google To Discover The Best Keywords 00:30:00
SEO For Video Ads 00:30:00
SEO In Photos 00:30:00
Blogging With SEO Marketing 01:00:00
Using A SEO Company 01:00:00
SEO Techniques
Introduction to SEO 00:30:00
Improve Engagement to Improve Rankings 01:00:00
Make Your Existing Pages Longer 00:30:00
Focus on YouTube SEO 00:30:00
Improve Site Speed 00:30:00
Focus on Topics Instead of Keywords 00:30:00
Build Backlinks 00:15:00
Reporting and Analytics 00:30:00
Technical Optimization 00:30:00
Local SEO and Listings 00:30:00
Guest posting 00:30:00
Effective Seo Tools 01:00:00
Social Bookmarking
Introduction To Social Bookmarking 00:30:00
The Essential Benefits Of Social Bookmarking 00:30:00
Way To Use Social Bookmarking Correctly 00:30:00
Make Money Social Bookmarking 01:00:00
Identify The Social Bookmarking Competitors 00:15:00
Tips To Avoid Wrapping Traps 00:15:00
Guest Posting
Guest Posting Basics 00:30:00
The Benefits Of Guest Posting 00:30:00
How To Use Guest Posting Correctly 00:30:00
Making Money With Guest Posting 01:55:00
How Do You Promote 00:30:00
What To Avoid 00:15:00
Wrapping Up 00:15:00
Keyword Research
Introduction 00:15:00
Preliminary Keyword Research 01:00:00
Keyword Research Assessment 00:30:00
Keywords in SEO(Search Engine Optimization) 00:30:00
Off-Page SEO(Search Engine Optimization) 00:30:00
Google Adwords
Benefits of online advertising and AdWords 00:30:00
Choosing a campaign type 00:30:00
Measure your results 00:30:00
Recommended Reading
Recommended Reading: Advanced Diploma in SEO 00:00:00
Mock Exam
Mock Exam- Advanced Diploma in SEO 00:30:00
Final Exam
Final Exam- Advanced Diploma in SEO 00:30:00

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info@johnacademy.co.uk

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