Diploma in SEO and Digital Marketing

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1 Year
Skill Level
Level 3 - Diploma
Certificate
Course Certificate
Units
110
Quizzes
2
Duration
2 days, 22 hours

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Diploma in SEO and Digital Marketing: Overview

SEO helps to increase web traffic. It improves website visibility and lets you stay ahead of your competitors. On top of that, it’s an essential aspect of digital marketing. Learn the most productive SEO techniques for a successful digital marketing journey by taking this Diploma in SEO and Digital Marketing course.

In this Diploma in SEO and Digital Marketing course, you’ll learn the tips and tricks to improve your SEO rankings. The training will explain the different types of SEO in digital marketing and how to create an SEO strategy to double or triple your search traffic. The course will also discuss the digital marketing categories and how to use them. You’ll also learn the best SEO practices to improve your Google rankings.

Learning Outcomes

Understand the difference between keywords and topics
Know how internet marketing works
Explore the roadmap to becoming a digital marketing expert
Learn to build a top-notch wordpress website
Enrich your knowledge of internet marketing
Understand how to make money as an affiliate marketer
Be able to improve your brand visibility

Who is the Course for?

This Diploma in SEO and Digital Marketing course is suitable for anyone interested in learning the fundamentals of SEO and digital marketing. This comprehensive course will open doors to fantastic career opportunities.

Entry Requirement

This course is available to all learners, of all academic backgrounds.
Learners should be aged 16 or over to undertake the qualification.
Good understanding of English language, numeracy, and ICT are required to attend this course.

Assessment

At the end of the course, you will be required to sit for an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.

Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam.

Certificate of Achievement

After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99.

Why Choose Us?

Affordable, well-structured and high-quality e-learning study materials
Engaging tutorial videos, materials from the industry-leading experts
Opportunity to study in a user-friendly, advanced online learning platform
Efficient exam systems for the assessment and instant result
UK & internationally recognised accredited qualification
Access the course content on mobile, tablet, or desktop from anywhere, anytime
Excellent career advancement opportunities
24/7 student support via email.

Career Path

Diploma in SEO and Digital Marketing Course provides useful skills to possess, and would be beneficial for the following professionals:

Entrepreneur/Businessman
Marketing and Promotions Specialist
Marketing Manager
Product Creator
Sales Manager
Sales and Promotions Specialist
Top Executive

Diploma in SEO and Digital Marketing - New Version

Module 01: Fundamentals of Digital Marketing

00:45:00
Module 02: Growth Hacking

00:34:00
Module 03: Customer Journey

00:35:00
Module 04: Content Marketing

00:36:00
Module 05: Search Engine Optimization

00:42:00
Module 06: E-Mail Marketing

00:45:00
Module 07: Facebook Marketing

00:43:00
Module 08: Instagram Marketing

00:46:00
Module 09: Twitter Marketing

00:37:00
Module 10: Youtube Marketing

00:36:00
Module 11: Mobile Marketing

00:35:00

Diploma in SEO and Digital Marketing - Old Version

SEO Basics

What Is Search Engine Optimization?

01:00:00
Search Engines That Use SEO

01:00:00
Using SEO In Website Text

01:00:00
Using SEO For Google Ads

01:00:00
Using SEO For Article Marketing

01:00:00
Using SEO In Press Releases

00:30:00
Using Longtail Keywords

00:30:00
Using Google To Discover The Best Keywords

00:30:00
SEO For Video Ads

00:30:00
SEO In Photos

00:30:00
Blogging With SEO Marketing

01:00:00
Using A SEO Company

01:00:00

SEO Techniques

Introduction to SEO

00:30:00
Improve Engagement to Improve Rankings

01:00:00
Make Your Existing Pages Longer

00:30:00
Focus on YouTube SEO

00:30:00
Improve Site Speed

00:30:00
Focus on Topics Instead of Keywords

00:30:00
Build Backlinks

00:15:00
Reporting and Analytics

00:30:00
Technical Optimization

00:30:00
Local SEO and Listings

00:30:00
Guest posting

00:30:00
Effective Seo Tools

01:00:00

Digital Marketing

Sales and Marketing

00:30:00
How Internet Marketing Works

01:00:00
How To Make Money With Internet Marketing

01:00:00
What is Affiliate Marketing

00:30:00
Competition in Internet Marketing

00:30:00
Researching in Internet Marketing

01:00:00
Desperate Niches

00:30:00
Profitable Niches

00:30:00
Clickbank

00:30:00
What is Traffic?

00:30:00
Traffic vs. Relevance

00:30:00
Article Marketing

01:00:00
Paid forms of Traffic – 1

01:00:00
Paid forms of Traffic – 2

01:00:00
Search Engine Optimization

00:30:00
Search Engine Optimization 2

00:30:00
Best SEO Practice

02:00:00
Blogs – WordPress

01:00:00
Blogs – WordPress II

03:00:00
Email Marketing I

00:30:00
Email Marketing II

01:00:00
Internet Marketing Strategy I

01:00:00
Your own website vs free options online I

00:30:00
Your own website vs free options online II

01:00:00

Email Marketing

Introduction to Email Marketing

00:30:00
Using Email Marketing Software

00:30:00
Building Email Lists by Quantity

00:30:00
Building Email Lists by Quality

00:30:00
Crafting an Email

01:00:00
Analyzing and Tracking Your Email Marketing Strategy

00:30:00

Facebook Marketing Basics

Introduction to Facebook

00:15:00
Why You Should Care

00:15:00
Setting up a Facebook Page

00:30:00
How to Get More Likes for Your Facebook Page

00:30:00
Facebook Advertising

00:30:00
How Much Does Facebook Advertising Cost?

00:30:00
Marketing on Facebook

01:00:00
Create a Content Calendar

00:15:00
Understanding Edge Rank & the Art of Engagement

00:15:00

Twitter Marketing

TWITTER FOR BUSINESS

00:15:00
TOP TWITTER TIPS

00:15:00
TWITTER IS

00:15:00
BUSINESS TERMS

00:15:00
WHY USE TWITTER FOR MARKETING

00:15:00
TWITTER MARKETING BASICS

01:00:00
TWITTER METRICS

00:30:00
YOUR BIO

00:15:00
WHEN TO TWEET

00:15:00
BUILDING YOUR COMMUNITY

00:15:00
GENERATING LEADS

00:15:00
REAL-TIME TWITTER MARKETING

00:15:00
ENGAGEMENT

00:15:00
TWETIQUETTE (TWEETING ETIQUETTE)

00:15:00

Pinterest Social Marketing

Introduction

00:30:00
How to Use Pinterest

01:00:00
How to Win the Hearts of the Target Audience on Pinterest

01:00:00
Understanding Pinterest Etiquette

00:30:00
Marketing Strategies to Build Your Brand and Your Followers

02:00:00
Monetizing Pinterest through Market Hunting

01:00:00
Pinterest Tools to Use in Your Marketing Arsenal

00:15:00
Conclusion

00:15:00

Google Adwords

Benefits of online advertising and AdWords

00:30:00
Choosing a campaign type

00:30:00
Measure your results

00:30:00

Blogging

Introduction

01:00:00
The Anatomy Of A Profitable Blog

02:00:00
Quick & Easy Optimization

00:30:00
Extending Your Blog’s Functionality

00:15:00
Turbocharged Profit Strategies

01:00:00

Refer A Friend

Refer A Friend

Mock Exam

Final Exam

Order Your Certificates and Transcripts

Order Your Certificates and Transcripts

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