Course Curriculum
Introduction to MailChimp for Ecommerce | |||
Who this is course is for, What You’ll Learn and Who I Am | 00:03:00 | ||
Why Mailchimp | 00:03:00 | ||
IMPORTANT Mailchimp 2019 Updates | 00:02:00 | ||
4 Pillars of Effective Ecommerce Email Marketing | 00:04:00 | ||
Connecting Your Ecommerce Store to Mailchimp | 00:04:00 | ||
Connecting Mailchimp to Shopify – 2019 (post Breakup) | 00:03:00 | ||
Designing E-commerce Emails in MailChimp | |||
Introduction to Email Design for Ecommerce | 00:03:00 | ||
How to Design a Product Launch Email and Ecommerce Email Template | 00:14:00 | ||
How to Design a Sale Offer Email and Use Your Dynamic Product Feed | 00:09:00 | ||
How to Design a Contest Email | 00:05:00 | ||
How to Design a Value Added Content Email + Design Tips | 00:08:00 | ||
How to design a Press Coverage Email + More Design Tips | 00:07:00 | ||
How to Design a Brand Positioning Email | 00:04:00 | ||
Organizing Your Subscribers in MailChimp | |||
Organizing and Categorizing Your Subscribers | 00:05:00 | ||
How to Create Groups in MailChimp | 00:06:00 | ||
How to Import Subscribers to Groups | 00:05:00 | ||
How to Send an Email to a Segment of Your Subscriber List | 00:05:00 | ||
How to Use Advanced Segmentation to Target Specific Members of your List | 00:04:00 | ||
Sending and Optimizing Ecommerce Emails in MailChimp | |||
Email Optimization Principles | 00:05:00 | ||
How to Create Effective Email Subject Lines | 00:10:00 | ||
How to AB Test Subject Lines in MailChimp | 00:07:00 | ||
How to Personalize Emails with a First Name Using Merge Tags | 00:05:00 | ||
How to Boost Open Rates by Resending Emails to a Segment of Your List | 00:04:00 | ||
Creating Opt-in Offers to Grow Your List | |||
Introduction to Opt-In Offers for Ecommerce | 00:06:00 | ||
How to use MailChimp’s forms to capture subscriptions | 00:08:00 | ||
How To Use Opt-In Monster to Create Effective Opt-Ins | 00:08:00 | ||
How to Create a Contest Opt-In and Segment Entries Using Groups in MailChimp | 00:16:00 | ||
How to Capture Additional Subscriber Segmentation Data with a Bluff Email | 00:10:00 | ||
How to Run Partner or Social to Email Contests Using Gleam | 00:10:00 | ||
Using Automation to Create Email Marketing Sequences | |||
Introduction to Marketing Automation in MailChimp | 00:03:00 | ||
How to Create a Cart Abandonment Sequence | 00:14:00 | ||
How to Create an 8 Email Opt-in Sequence | 00:17:00 | ||
How to Create a Post Purchase Sequence | 00:18:00 | ||
Bonus Material | |||
Bonus Lecture – Beyond MailChimp The next Level in e-commerce segmentation | 00:15:00 |
Course Reviews
No Reviews found for this course.
Instructors
152 STUDENTS ENROLLED