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Marketing Strategy: Storytelling

4.5( 6 REVIEWS )
Marketing Strategy: Storytelling
Marketing Strategy: Storytelling


A lot of people think that Storytelling is just for preschool. Storytelling is about so much more than sharing your favorite fairy tale stories with your children at bedtime. It is a big part of our culture and what makes us human. We grew up with stories and they are the ideal medium to help us remember important pieces of information. It is a way we capture and remember human experiences and how we have retold them for centuries.

Storytelling is used in business where we connect our product to our audience by storytelling. Stories help people to see how a product fits into their life. For example, weight loss products motivate a lot of people to buy the product just by listening to the story of a person how he lost weight. If you want to be a perfect storyteller marketer then this is perfect for you. It will teach you the important strategies, Do’s and Don’t while telling a marketing story.

Who is the course for?

  • This course is for any businessmen who are desperate to sell their product.
  • For any new businessman who wants to get attention from its audience.

Entry Requirement:

  • This course is available to all learners, of all academic backgrounds. 
  • Learners should be aged 16 or over to undertake the qualification.
  • Good understanding of English language, numeracy and ICT are required to attend this course.


  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
  • Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam.


  • After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24.
  • PDF certificate’s turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days.

Why choose us?

  • Affordable, engaging & high-quality e-learning study materials;
  • Tutorial videos/materials from the industry leading experts;
  • Study in a user-friendly, advanced online learning platform;
  • Efficient exam systems for the assessment and instant result;
  • The UK & internationally recognized accredited qualification;
  • Access to course content on mobile, tablet or desktop from anywhere anytime;
  • The benefit of career advancement opportunities;
  • 24/7 student support via email.

Career Path:

This course is a useful qualification to possess, and would be beneficial for the following careers:

  • Branding a new product
  • Starting a business
  • Getting famous
  • Teaching others how to tell marketing stories.

Course Curriculum

Introduction 00:15:00
What is Storytelling in Business? 00:30:00
The Power of Storytelling 00:30:00
Storytelling Examples 00:30:00
Conclusion 00:15:00
Mock Exam
Mock Exam- Marketing Strategy: Storytelling 00:20:00
Final Exam
Final Exam- Marketing Strategy: Storytelling 00:20:00

Course Reviews


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