Description

Become a digital marketing expert and market your business with the Diploma in Digital Marketing for Business Owners course.

The course is designed for the business owners who want to expand their business and spread their brands through Digital Marketing.  Digital Marketing is the marketing strategies that use digital media. In the course, you will be introduced with the digital marketing strategies.

The course familiarizes you how to get more sales using a Sales Funnel, Social Media Marketing, and Affiliate Marketing Strategies.

Sales Funnel is a buying process that companies lead customers through when purchasing products. The course teaches you the Sales Funnel Model and how to close the sales funnel. Next, you will learn social media marketing that includes marketing strategies using Facebook, Instagram, Twitter, and Pinterest.

Finally, the course covers affiliate marketing strategies, using Clickbank, CPA marketing, Live streaming and more. To sum up, the course explains all the essential areas of digital marketing that you should use for promoting your business.

Assessment:

This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work.

Certification:

After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24.

Who is this Course for?

Diploma in Digital Marketing for Business Owners is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills.

As there is no experience and qualification required for this course, it is available for all students from any academic background.

Requirements

Our Diploma in Digital Marketing for Business Owners is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.

Career Path

After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.

Course Curriculum

Section 01 - Building a Sales Funnel
Getting Started to Generating Traffic FREE 00:10:00
Crating a Front end offer 00:07:00
Creating an Upsell (or 1 time offer) 00:11:00
Creating a Downsell 00:06:00
Creating a 2nd and 3rd Upsell 00:11:00
Creating a Backend Offer 00:09:00
Sales Funnel (case study) 00:09:00
How To Write Buyer Follow-Up Emails 00:15:00
Setting Up Your Sales Funnel On JVZoo 00:15:00
Section 02 - Building a Blog
Introduction to Blogging 00:04:00
Choosing a Blogging Niche 00:05:00
Content is King 00:10:00
Adding Video and Images 00:03:00
Social Media 00:03:00
Important Pages 00:02:00
Section 03 - Interview Content
Conversation Content 00:03:00
Value 00:04:00
Guest 00:08:00
Repurpose 00:06:00
Conducting Interviews 00:05:00
After the Interview 00:03:00
Section 04 - Social Media Marketing
Introduction to Social Media 00:04:00
Social Media Best Practices 00:07:00
Twitter 00:05:00
Pinterest 00:06:00
Facebook 00:07:00
Instagram 00:04:00
LinkedIn 00:03:00
Google Plus 00:02:00
YouTube 00:03:00
Live Streaming 00:03:00
Conclusion to Social Media 00:02:00
Section 05 - Affiliate Marketing
Introduction to Affiliate Marketing 00:03:00
Getting Started with Content Marketing 00:03:00
Getting Started with Affiliate Marketing Strategies 00:02:00
Getting Started with Website Marketing Strategies 00:02:00
Getting Started Building an Email List 00:03:00
Section 06 - Clickbank
Clickbank Gravity Score 00:03:00
Clickbank Vendor Sales Pages 00:03:00
Clickbank Commissions and Continuity 00:03:00
Section 07 - Email Marketing
Introduction 00:04:00
Challenges of Email Marketing 00:08:00
Content Marketing 00:04:00
Valuable Content 00:07:00
Email Standards 00:05:00
Email Spam Filter 00:07:00
Keep Email Clean 00:04:00
Lead Generation 00:05:00
AIDA 00:07:00
Conclusion to Email 00:02:00
Email Marketing (final) 00:51:00
Section 08 - Building a Podcast
Podcasting 00:02:00
Hardware and Software 00:09:00
Hardware 00:05:00
Software 00:04:00
Preparing a Podcast 00:03:00
Podcast Outline 00:03:00
Recording 00:05:00
Publishing the Podcast 00:05:00
Marketing Tips 00:00:00
Podcasting (full) 00:32:00
Section 09 - Branding
Branding 00:03:00
Mission Statement 00:05:00
Logo 00:06:00
Promotion 00:03:00
Delivering 00:07:00
Success 00:04:00
Assessment

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