Lead generation is the process to identify potential customers for the products or services of the business. This process is also important to ensure the stability of your online sales. Lead generation will involve learning about online marketing, creating newsletters and other online marketing paraphernalia to help boost your sales. This comprehensive advanced course in lead generation will enable you to learn the skills, knowledge and information of lead generation. If you are someone involved in online selling or is interested in learning about online marketing and sales, then this course is very suitable for you.
Who is the course for?
- Marketing professionals who want to be an expert in Lead Generation
- People are interested in learning Lead Generation and how it works
- This course is available to all learners, of all academic backgrounds.
- Learners should be aged 16 or over to undertake the qualification.
- Good understanding of English language, numeracy and ICT are required to attend this course.
- At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
- Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam.
- After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24.
- PDF certificate’s turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days.
Why choose us?
- Affordable, engaging & high-quality e-learning study materials;
- Tutorial videos/materials from the industry leading experts;
- Study in a user-friendly, advanced online learning platform;
- Efficient exam systems for the assessment and instant result;
- The UK & internationally recognised accredited qualification;
- Access to course content on mobile, tablet or desktop from anywhere anytime;
- The benefit of career advancement opportunities;
- 24/7 student support via email.
The Advanced Diploma in Lead Generation course will be very beneficial and helpful, especially to the following careers:
- Marketing and Promotions Specialist
- Marketing Manager
- Marketing Professional
- Sales Manager
- Sales and Promotions Specialist.
|Lead Generation Basics|
|Way To Use Of Newsletters||01:00:00|
|Utilizing Visualization Goals||00:30:00|
|Importance of Blogs||01:00:00|
|The Extraordinary Power of Visualizing Success||00:30:00|
|What Is Cold Calling||01:00:00|
|What Is SMS Marketing||01:00:00|
|Information Marketing Business||00:30:00|
|What Are Buttons||00:15:00|
|Importance of Name Cards in Business||00:15:00|
|Door to Door||00:15:00|
|Kinds of Trade Shows||00:15:00|
|What Is Social Networking? Variety Of Social Networking||01:00:00|
|Different Between Events and Launches||00:15:00|
|Publish A Book||00:30:00|
|Word of Mouth||00:15:00|
|What Is Blogging||01:00:00|
|What Is Blog Commenting||00:15:00|
|Article Business Marketing||01:00:00|
|Tell A Friend||00:15:00|
|Forum Business Marketing||01:00:00|
|Email Business Marketing||00:30:00|
|YouTube Business Marketing||01:00:00|
|Benefits of Buying Banner Advertising||00:15:00|
|Online Classified Ads (Craigslist)||00:15:00|
|Organic Search Engine Traffic||00:15:00|
|Pay Per Click Advertising||01:00:00|
|Ezine Solo Ads||00:15:00|
|Social Networking Traffic||01:00:00|
|Traffic Exchange Programs||00:15:00|
|US Free Ads||01:00:00|
|User Generated Reviews||00:15:00|
|Prospecting and Lead Generation|
|Module One – Getting Started||00:30:00|
|Module Two – Prospecting||00:30:00|
|Module Three – Traditional Marketing Methods||01:00:00|
|Module Four – New Marketing Methods||01:00:00|
|Module Five – Generating New Leads||01:00:00|
|Module Six – Avoid Common Lead Generation Mistakes||00:30:00|
|Module Seven – Educate Prospects||00:30:00|
|Module Eight – The Pipeline||00:30:00|
|Module Nine – Follow up Communication||01:00:00|
|Module Ten – Track Activity||00:30:00|
|Module Eleven – Create Customers||01:00:00|
|Module Twelve – Wrapping Up||00:30:00|
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