Description:

Internet era has brought a sea change in the concept of marketing as well as has widened the horizon for individuals/ companies to sell their products/ concepts/ services to the world almost instantaneously. This has simultaneously given a scope to the enterprising individuals to earn the extra buck to enhance glory to their lifestyle. The key advantage is that one gets potential clients all over the world and one can communicate his ideas to the furthest corner of the world almost without any time delay. We will discuss some of the key areas how an individual as well as company benefits. In one word, a systematic approach to marketing over the Internet is called Internet Marketing and the important aspects of Internet Marketing have been consolidated for you in this course for your needs.

All advertisers need to comprehend the small details of web based marketing. In fact, everybody needs to, not simply advertisers, also entrepreneurs, bloggers, experts, experts over all enterprises. To market yourself and market your business in an advanced world, you need to be ahead of the game and fully master the basics of online marketing: how to setup and amplify your social presence, understanding SEO and ensuring you are seen by your intended interest group, understanding the significance of mobile marketing and how to make it function for you, arranging, strategizing thus a great deal more etc. But how would you do that? Well, our diploma course has got it all covered.

Who is the course for?

  • Marketers
  • Individuals considering a career in marketing
  • Employees involved in digital strategy-making
  • Fresh graduates looking to add in-demand skills
  • Business owners looking for effective digital marketing skills

Entry Requirement:

  • This course is available to all learners, of all academic backgrounds.
  • Learners should be ages 16 or over to undertake the qualification.
  • Good understanding of English language, numeracy and ICT are required to attend this course.

Assessment: 

  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
  • Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam.

Certification:

  • After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24.
  • PDF certificate’s turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days.

Why choose us?

  • Affordable, engaging & high-quality e-learning study materials;
  • Tutorial videos/materials from the industry leading experts;
  • Study in a user-friendly, advanced online learning platform;
  • Efficient exam systems for the assessment and instant result;
  • The UK & internationally recognized accredited qualification;
  • Access to course content on mobile, tablet or desktop from anywhere anytime;
  • The benefit of career advancement opportunities;
  • 24/7 student support via email.

Career Path:

Online marketing is a useful qualification to possess, and would be beneficial for the following careers:

  • Marketing Manager
  • Freelance Social Media Planner
  • Marketing Executive
  • Digital Marketing Executive
  • SEO Specialist
  • SEO Manager.

Course Curriculum

Online Marketing
Internet Marketing is the Real Deal 00:30:00
Baby Steps Towards Successful Internet Marketing 00:30:00
Web Design 01:00:00
Home Business Lifestyle 01:00:00
Simple Ways to Create Sales and Earnings 01:00:00
Data Entry and Data Conversion 00:30:00
Conclusion 00:15:00
Digital Marketing
Sales and Marketing 00:30:00
How Internet Marketing Works 01:00:00
How To Make Money With Internet Marketing 01:00:00
What is Affiliate Marketing 00:30:00
Competition in Internet Marketing 00:30:00
Researching in Internet Marketing 01:00:00
Desperate Niches 00:30:00
Profitable Niches 00:30:00
Clickbank 00:30:00
What is Traffic? 00:30:00
Traffic vs. Relevance 00:30:00
Article Marketing 00:30:00
Paid forms of Traffic – 1 01:00:00
Paid forms of Traffic – 2 01:00:00
Search Engine Optimization 00:30:00
Search Engine Optimization 2 00:30:00
Best SEO Practice 02:00:00
Blogs – WordPress 01:00:00
Blogs – WordPress II 03:00:00
Email Marketing I 00:30:00
Email Marketing II 01:00:00
Internet Marketing Strategy I 01:00:00
Your own website vs free options online I 00:30:00
Your own website vs free options online II 01:00:00
Social Media Marketing
Introduction 00:30:00
Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00
Developing a Winning Social Media Marketing Plan 01:00:00
Setup and Manage a Facebook Page That Works 01:00:00
Tweet Your Way to Online Prominence 01:00:00
Build Your Network with LinkedIn 01:00:00
Captivate Your Audience with YouTube 01:00:00
Conclusion 00:15:00
Email Marketing
Introduction to Email Marketing 00:30:00
Using Email Marketing Software 00:30:00
Building Email Lists by Quantity 00:30:00
Building Email Lists by Quality 00:30:00
Crafting an Email 01:00:00
Analyzing and Tracking Your Email Marketing Strategy 00:30:00
Mock Exam
Mock Exam- Graduate Certificate in Online Marketing Level 3 00:20:00
Final Exam
Final Exam- Graduate Certificate in Online Marketing Level 3 00:20:00

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020 3744 3990
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